Industry

Mobile apps

Becoming an essential app starts with essential data

Gain customer insights through mobility data so you can drive engagement with your mobile app users and increase ad revenue.

Only Arity has 15+ years of experience analyzing where people go throughout the day. Our driving behavior data offers unique consumer insights that mobile apps can use to drive business results.

Benefits

Reach app users at the right time

Mobility insights tell you how and when you can capture their attention

Improve the user experience

Create personalized, rewarding, and seamless experiences for your users

Drive revenue

Enhance your first-party data to help fulfill your growth strategies

Solution

Crash Detection

Ensure your users get help when they need it most

Apps can contact and dispatch emergency help, alert loved ones, start the process of generating an insurance claim, and more.

Explore Crash Detection

Solution

Predictive Mobility

Personalize customer experiences and power your app strategy

Use mobility data to create in-app experiences that differentiate your services and help attract, retain, and delight customers.

Explore Predictive Mobility

Solution

Fuel Efficiency

Deliver everyday insights and value to your users

Keep users coming back by teaching them how to get more out of every mile, every time they drive.

Find out about Fuel Efficiency

What factors contribute to the types of data you allow your smartphone apps access to?

Trusted by companies large and small

Blog post

What mobile apps need to give to get user trust

How can publishers build better relationships with their users?

Driving user trust starts with bringing unique value to your users’ lives every day. Here’s how to do just that.

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Case study

Life360 and Crash Detection by Arity

Find out how we helped Life360 improve driving program precision and protect their customers

Crash Detection by Arity substantially increased Life360’s program accuracy and enabled learnings to continually expand detection capabilities.

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News & insights

blog post

For mobile app publishers: Attract advertisers with driving data

Three ways driving data can increase the value of your mobile app inventory.

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blog post

3 benefits: Crash detection for auto insurance carriers

Three ways crash detection adds value for auto insurance carriers and their customers.

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blog post

For mobile app publishers: 3 perks of private marketplaces

Three ways private marketplaces can help mobile app publishers make the most of their first-party data.

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blog post

Crash course: What is crash detection?

Three things you should know about crash detection.

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