Audience Network
Arity collects driving data from over 25 million drivers in real time, and scores those drivers based on factors including distracted driving, hard braking, sudden acceleration, speeding and more, to determine driving score and risk.
Now you can optimize customer retention and profitability by using Arity's risk-based driving data to target your best prospects across the digital ecosystem
Stop wasting money showing offers to the least valuable prospects
Shift marketing spend to reach customers who will be most profitable over time.
Increase average retention rate by acquiring higher-quality customers
Turn the best drivers into customers and enjoy lower churn rates and better retention.
Focus on converting customers with best lifetime values.
Convert low-risk drivers with relevant offers to increase average customer LTV.
